4/12/2023 0 Comments Mediacentral newsroom management![]() ![]() “Video post-production teams face greater pressure than ever before to work faster in higher resolutions like 4K and 8K,” said Alan Hoff, VP, market solutions at Avid. “MediaCentral | Editorial Management allows our teams to stay in sync by giving our show runners, story producers and assistant editors the ability to work within the same environment as our editorial team, giving them the tools they need to contribute to the story without ever having to leave their creative applications.” “Being a mid-sized production studio in an atypical market we need to be as nimble and cost effective as possible, expanding project and media management tasks outside of Media Composer allows our team to collaborate with the speed and efficiency we need to take on demanding jobs under tight deadlines,” said Scott Roy, SVP of post at Trailblazer Studios, which has been beta testing MediaCentral | Editorial Management. ![]() – Using Avid Illuminate to check the timing and accuracy of closed captions.Īvid's announcement explains: "Enabled by Editorial Management’s new HyperBin architecture, for the first time ever, assistants and producers can create and modify HyperBins, add locators and metadata, create subclips, and perform other asset management tasks-all from MediaCentral | Cloud UX, an easy to use web browser interface, freeing the editor to spend more time creating and less time finding and managing media.". ![]() – Using Phonetic Search to find phrases in footage without having to transcribe it. ![]()
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